Applewood Independent

Call our team on 01270 626 555

Alex Pritchard

Joint Managing Director

Alex joined the firm in 2003 and is Joint Managing Director and Financial Adviser. He oversees the firms compliance, as well as giving financial advice, specialising particularly in investments and pensions. As part of the board, Alex is involved with the discussions in relation to the future strategy of Applewood and has implemented many new systems and technologies over the years. Alex is working towards Chartered qualification and currently works alongside David and Kay in running Applewood Independent.

Outside of work, Alex enjoys karting regularly and races in the Club 100 national championship which sees him regularly on the podium fighting for race wins all over the UK. In December 2018, Alex was crowned the Daytona DMAX Heavy Heats Karting Champion and also won the Daytona DMAX International 24 hour race with 47 teams from all over Europe competing. Alex and his team of drivers have won the Club 100 Premier Team Endurance Championships.

View more of our team

David Pritchard

Managing Director | DipPFS MDRT

Alex Pritchard

Joint MD | DipPFS MDRT

Kay Pritchard

Director

Mark Gregory

Financial Advisor | DipFA MLIBF

Samantha Wheatcroft-Hayes

Senior Paraplanner | DipPFS

Rebecca

Practice Manager

Leanne

Senior Client Support

Stacey

Senior Client Support

Kirsty

Client Support

Michael

Client Support

Michelle

Client Support

Nicola

Junior Client Support

Mollie

Junior Client Support

Jo

Junior Client Support

Karen

Receptionist